World Artiste Alliance Association Identity Design

WAAA is an arts association in China to create a network in the music & art industry. It is a collaboration for artistes to share their insights and network together. The logo plays around with the different genres of the arts from the music to dance, from performing arts to culture. It showcases a silhouette of artistes (both male and female), and the combination of the music notes and a dancer to bring out a contemporary and timeless logo. The gold texture is used to symbolise the premium feel.